The SMSC USB2660 contains an Ultra Fast USB 2.0 Hub, Flash Media Controller, and Protocol Bridge Combo. The EVB-USB2660 Evaluation Board demonstrates a standalone application for developers of the following applications: Flash Media Card Reader/Writer, printers, desktop and mobile PCs, consumer A/V, and flat panel displays, among others. It supports media connectors for the xD Picture CardTM xD, Memory StickTM MS, two Secure Digital SD, and MultiMediaCardTM MMC interfaces. The EVB-USB2660 is designed to demonstrate the unique features of this device using a low-cost PCB implementation with individual port power control for the two downstream USB 2.0 ports. It is designed to support internal default configuration settings and either an external I2C EEPROM optional for customized configured functionality or SPI flash for customized configured functionality or for external firmware.